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The below is a taste of what we're building: The Activation Vault - in depth playbooks of how partnerships are actually activated searchable by brand, rights-holder, category and objectives.
To give you a head start on building your next activation strategy.
It's not live yet (Summer 2026).
Join the waitlist and you'll be first in (with a launch offer).
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Rather than launch a hero above the line campaign, the centrepiece of Stella’s 2026 Wimbledon activation was Strawberries & Cream Lager.
A blush-pink, 3.4% ABV flavoured beer designed to recreate Wimbledon's most iconic food pairing in a can.
Nitro-infused foam mimics the texture of fresh cream best served chilled over ice with a strawberry garnish.
This was served on tap at Wimbledon, and also made available within specific UK retailers.
This was a fan and influencer favourite activation which grabbed attention and appreciation throughout the tournament.
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